What we do
Two operations, one standard
Why trust us
Built over three generations. Run like it has to last three more.
Berke Haddock Farms began in the 1980s with a single wheat crop at Village Began. Today it is a working 60-acre agriculture and aquaculture operation — still family-owned, still hands-in-the-soil, now serving households, restaurants and wholesale buyers across Pakistan.
Our mission
Grow and deliver genuinely fresh, honestly farmed food — profitably enough to keep the land healthy and the people on it paid fairly.
Our vision
To be Sindh's most trusted family farm — a model of sustainable, export-ready agriculture and aquaculture from rural Pakistan.
Honest farming
No shortcuts, no exaggerated claims — we grow the way our grandfather taught us and tell you exactly how.
Stewardship
Land and water are borrowed from the next generation. Every decision starts with what it does to the soil and aquifer.
Fair dealing
Fair prices for customers, fair wages for our team, and long-term relationships over quick margins.
“We only sell what we'd put on our own table. If it isn't fresh and good, it doesn't leave the farm.”
Our journey
- 1980sFirst furrows
Our grandfather plants the first wheat and vegetables at Village Began on a handshake and hard work.
- 1990s–2000sSecond generation
The farm grows to 60 acres — orchards, dairy and poultry join the row crops.
- 2018Aquaculture begins
The first fish ponds are dug, adding sustainable freshwater aquaculture to the operation.
- 2024Direct to your door
We launch farm-to-home delivery across Pakistan — no middlemen, harvest-day freshness.
- TodayBerke Haddock (Private) Limited
The family proprietorship becomes an incorporated company led by CEO Mehran Yusuf — investing in drip irrigation, solar pumping and export-readiness.
Where we farm
The heart of Sindh's growing belt
Live from the farm
Conditions & what's in season
On the farm right now
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Fresh this month
Straight from the fields
Featured this week
What people say
Trusted by families, chefs & buyers
Gallery
Life at Village Began
Journal & News
From the farm office
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Households, restaurants, retailers, exporters and investors — talk to us about supply agreements, wholesale pricing or a visit to the farm.
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